Sell Your Franchise in California
Your franchisor gets a vote on your sale. Bring them in early and that vote works for you.
Buyers pay for a brand that works, a track record at your location and enough years left to earn their money back. Your franchisor decides who gets in. Transworld Veritage helps franchise owners price the unit on real numbers and find buyers the franchisor will approve.
Free and confidential. No listing agreement. Your name stays private until a buyer has signed an NDA.
Sources: IFA, 2025 Franchising Economic Outlook; 2024 Annual Franchise Development Report via Franchising.com (Nov. 2024); BizBuySell, Restaurant Industry Analysis, Q2 2026 (We Sell Restaurants data); Cal. Bus. & Prof. Code § 20029.
What a franchise unit sells for, and what decides where yours lands
The brand is the same for every buyer who looks at the system. Your location’s numbers are what make your unit different.
Two units of the same brand can sell for very different prices. Years left on the agreement, SBA eligibility, remodel timing and how your unit performs against the system decide where yours falls. Your franchisor's view of you matters too.
Three of those factors are in the check below. The rest are in the scorecard.
Middle 50% of sale prices, as a multiple of SDE
Sectors where franchises are common. Franchised and independent sales combined.
Source: BizBuySell Valuation Benchmarks (restaurants, gyms and fitness centers, schools, service businesses); lower to upper quartile of sold listings, 2021–2025.
Start your readiness check: three questions
Tick each one that is true today
Be honest. A buyer will check every one of these.
You ticked of 3.
Get the full 2-minute scorecard
Nine more questions, covering remodel timing, your transfer fee and conditions, management depth and the number you need to net. Then you get:
- Your score band: sell now, prepare first, or plan ahead
- The gaps buyers discount most, ranked
- A short list of fixes worth making before you go to market
Opens our short contact form. Type “Franchise scorecard” in the message box and an advisor will email it to you, usually within one business day.
Four kinds of buyers buy franchise resales
The franchisor has to approve whoever you pick. Starting with buyers it already trusts saves months.
The buyer brief shows which of these groups fits your brand and unit, what each one pays for, and which to approach first.
Opens our short contact form. Type “Franchise buyer brief” in the message box. Nothing about your business is shared with any buyer.
Franchise resale questions
Can my franchisor stop me from selling?
In California, a franchisor cannot prevent a sale to a buyer who meets its current approval standards and complies with the agreement. It can still require written consent, apply its standards, and use a right of first refusal if your agreement has one.
Why does the SBA Franchise Directory matter?
Many resale buyers use SBA financing. Since June 1, 2025, a lender generally needs the brand to be listed in the SBA Franchise Directory to move forward on an SBA loan. If your brand is not listed, your buyer pool shrinks.
Will my staff and customers find out?
Not from us. Marketing uses a blind profile, buyers sign an NDA, and we coordinate the timing of any franchisor communication with you.
Know what your franchise is worth before your term, or your franchisor, sets the clock.
A confidential conversation is the right first step, whether you plan to sell this year or before your next renewal. You get a value range and a clear view of who would buy, with no obligation.
- Confidential, NDA-first process
- No listing agreement required
- Advisors with brokerage, M&A, legal and investment banking backgrounds
Arcadia | Torrance | Santa Clara | San Mateo
Thinking about selling your franchise?
Talk with an advisor in confidence. No obligation.

